PR & Executive Comms

 
 

TiVo and Georgia Tech: Leveling the Playing Field in College Football—and TV

TiVo doesn’t play favorites with content, and we saw the NCAA rule changes to allow Name, Image, Likeness contracts as an opportunity to bring those same values to college football.

I partnered with 90 NCAA college athletes and Georgia Tech Football to create the biggest full-team NIL deal to date with TiVo. We were covered in ESPN, CBS Atlanta, Front Office Sports, The Atlanta Journal-Constitutional, Charlotte Observer, Sports Business Journal, Rivals/Yahoo Sports, and a dozen others for a potential media reach of 175M+ impressions. Read more.

 
 

Sponsorship & Executive Placement

While leading PR at SV Academy, I was responsible for executive placement at speaking engagements, in podcasts, videos, blogs, and articles. At Gainsight - I regularly shared our story with media and set up interviews.

 
 

Executive Comms

William Chamberlain - Most Influential Ad Execs on Twitter - Business Insider

At Experian, Gainsight, and SV Academy, I led executive social media /influencer program for c-level execs. Additionally, I led teams that contributed articles to publications like Forbes.

I also speak regularly at all-hands meetings, from startups to an audience of 3,000 at Experian’s consumer all hands.